Contributed sound design to the Google Play rebrand, developed by Hello Monday / DEPT®.
Created audio elements that supported a playful yet functional design system, balancing delight, clarity, and usability across the experience.
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Digital experience
Andreas Hald
Andreas Hald
Hello Monday
Google Play
2022
Created the audio for a Google Play brand film as part of the platform’s visual rebrand, developed by Hello Monday / DEPT®.
The work sits between music and sound design—crafted as a musical soundscape with the impact and pacing of a showreel, while remaining tightly aligned with Google’s brand language. The challenge was to strike a precise balance: expressive and engaging, yet controlled, functional, and never overpowering the visual system.
Working within a global design framework, the audio was designed to enhance motion, rhythm, and transitions across the piece, supporting both storytelling and clarity. Particular focus was placed on maintaining a sense of “Google-ness”—clean, optimistic, and refined—while still delivering energy and momentum.
The result is a hybrid audio approach that blends musicality with design-driven sound, reinforcing the identity and usability of the experience at scale.